Description

The definitive guide to scaling Meta campaigns. Move from small-budget testing to high-volume spending while maintaining your ROAS. This blueprint reveals how to manage the “Learning Phase” and when to pivot from interest-based to broad targeting.

Format:

• Technical PDF Blueprint: Step-by-step scaling protocols (Horizontal vs. Vertical).

• Automated Rules Library: Copy-paste rules to prevent budget waste during off-peak hours.

• Scaling Checklist: A “Go/No-Go” framework for increasing daily spend.

Duration: Self-Paced; 2-hour implementation guide.

What You’ll Learn:

• How to scale daily budgets by 20% every 48 hours without breaking the algorithm.

• Mastering Cost-Cap and Minimum ROAS bidding for high-volume accounts.

• Techniques for managing audience overlap and ad fatigue during rapid growth.

• When to utilize Advantage+ shopping campaigns for maximum efficiency.

Perfect for: Media buyers and e-commerce owners looking to scale aggressively and predictably on Meta platforms.